MLC Incentives Conference
Event Production & Digital Engagement
App Design Icon Incentive Conference.
eDM Icon eDM Campaigns.
Event Air Icon Guest Services.
Event Marketing Icon App Build & Design.
Working with MLC, in partnership with GPJ Events Agency, our team produced this conference end-to-end. Registration was, of course, included in this production schedule, and my team executed this flawlessly. The event was part-incentive, part-conference, taking attendees to Cairns, QLD.

The build was completely custom with a branded wrap across the event website, comms and attendee app. With registration logic to manage accommodation type, flight connections and ground transfers. Engagement was a high priority for this multi-day event, with daily push notifications and automation reminding attendees of the schedule.

The three-day event includes a full social schedule as well as day and a half conference. Our team produced the entire event, including a remote gala dinner that was held on a rural cane farm and included an iconic cane burn activation. The gala dinner infrastructure was built from scratch, including a stage, multiple bars and lighting.